How Your TikTok Content Strategy Can Aid in Pent Up Travel Demand
2022 is the year of travel, beebee. Sound familiar? 2021 did not cause the bounce back that many thought it would, due in part to many Covid variants. This caused delays on most travel plans but it did help to keep the travel bug itching….
Top 5 ways to get the best user generated content for your boutique hotel from TikTok
Content marketing strategies have evolved since the inception of platforms such as TikTok. Obtaining content from users has always been a goal for most marketers, but now, there is incentivization to get content that does not always have to equate to money. Although the concept…
Why You Should Be Using TikTok for Boutique Hotel Marketing?
With more than 15 million daily active users, it’s no wonder why digital marketers are looking to TikTok as the next big social media advertising outlet. TikTok has one of the most sophisticated AI-powered algorithms, which can target very specific audiences, giving your boutique hotel…
Wondering where your online orders are coming from? Want to know where “drop-offs” are happening?
The Challenge Since the introduction of digital marketing, we have held ad dollars to a higher standard than traditional media and advertising relating to conversion tracking. We want to know EXACTLY where leads came from. In the case of our client, a 7 location restaurant…
Introducing Liftly
Introducing Liftly, a creative digital marketing agency hellbent on helping the hospitality industry bring the world memorable experiences again Release: August 20, 2021 As the hospitality industry, and the world, struggle to resurface amid a pandemic, Liftly launches a lifeline: a digital marketing agency and…
How to Take Advantage of the Post-Pandemic Pent-Up Demand for Vacation Rentals and Lodging
After a year of living through a global pandemic, people are traveling to satisfy their travel fever as life begins to return to normal and an increasing portion of the population gets vaccinated. With this return to normal comes a high demand to travel, making…
The Shift to Direct-to-Consumer Accelerates in ‘21
The eCommerce industry has changed the way that we all shop, moving away from brick-and-mortar setups and providing greater access to all types of products. However, in recent years, Direct-to-Consumer (DTC) ) retail has exploded. And for good reason. If you’re still using a middleman…
What is Google My Business Messaging?
Google offers a number of beneficial tools to businesses that allow you to track consumer behavior, advertise to your target market, and grow your exposure. Google My Business (GMB) is one of many tools that allows you to engage with your customers and improve localized…
5 Conversion Rate Tactics That Are Low Cost, High Reward
Ultimately, the goal of any business is to convert consumers into customers—and keep those customers coming back. But, the term “conversion rate” in marketing merely reviews the percent of people who perform a desired action, so depending on your business goals, conversions can be defined…
How To Improve Page & Site Speed
What is Page Speed? If you’re not entirely sure what the term “page speed” refers to, it’s not a difficult concept to grasp. Essentially, page speed simply refers to how quickly a web page loads. Why Does Page Speed Matter? When it comes to…
Ditch the Old Paid Search Strategies: Try These Alternatives
We get it. The pay-per-click world is an ever-changing one. Once you’re caught up, it’s easy to get comfortable and coast, confident that you’re in the clear for a while longer. But even if you’re relying on strategies as recent as 2018, you’re due an…
Visual Social Media Marketing: 2021 Strategies to Utilize Now
Are you taking advantage of the best new tools at your disposal? It’s crucial to be aware of and utilize the full spectrum of visual innovation that’s been emerging. During the pandemic, the need for outstanding visuals has skyrocketed. What are you doing to differentiate…
Recent Posts
- How Your TikTok Content Strategy Can Aid in Pent Up Travel Demand
- Top 5 ways to get the best user generated content for your boutique hotel from TikTok
- Why You Should Be Using TikTok for Boutique Hotel Marketing?
- Wondering where your online orders are coming from? Want to know where “drop-offs” are happening?
- Introducing Liftly